Diadema has based its business concept on constant growth, which is why the business philosophy supports its business development through its franchise relationships with wholesale customers. The popularity of Didema’s products and successful business model of our brand are the fundamental reasons why we have been
cooperating with our franchise offices for many years.
The most important condition under which we select franchise partners is that the future franchise owner will recognize the business model of our chain store as well as Diadema’s products, and
incorporate those values
in own business philosophy.
The expansion of the sales network of Diadema’s products is realized by concluding franchise contracts for an indefinite time.